Why Certification & Industry Membership Matter When Buying Jewellery?

When it comes to investing in fine jewellery, we understand that it’s not just about how a piece looks—it’s about the quality, integrity, and trust behind it. At My Jewellery Shop, we believe you deserve to know exactly what you’re investing in and why our pieces may be priced differently than others you may see elsewhere.

That’s why we want to share the story behind the standards we uphold, the certifications we proudly carry, and what sets us apart in the jewellery industry.

Certified Quality You Can Trust

All of our certified diamonds and gemstones are authenticated by GIA (Gemological Institute of America), GCAL (Gem Certification & Assurance Lab), and IGI (International Gemological Institute)—three of the most respected gem certification bodies in the world.

These certifications are not just labels. They represent an independent, transparent, and highly respected evaluation of every gemstone’s cut, clarity, colour, and carat weight. When you purchase from us, you can be confident that you’re receiving a genuine, ethically sourced, and accurately graded gemstone.

What does certification mean for you?

Transparency – You know exactly what you’re buying.

Assurance – Your piece has been evaluated by globally recognised experts.

Value Protection – Certified gemstones maintain their value and can be insured or resold with confidence.

Many jewellery stores—especially smaller, family-run shops—do not offer this level of certification. And while their prices may appear lower at first glance, what’s often missing is the confidence, traceability, and lasting value of an internationally certified stone.

Proud Member of JAA Since 2011

At My Jewellery Shop, we are also proud to have been a member of the Jewellery Association of Australia (JAA) since 2011. The JAA is the peak industry body representing ethical, responsible, and quality-focused jewellers in Australia.

Our membership reflects our ongoing commitment to:

Ethical sourcing and business practices

High standards of craftsmanship

Ongoing education and industry leadership

Protecting our customers’ interests

When you see the JAA logo associated with our store, you can shop knowing that we adhere to the highest industry standards and that your experience with us will be professional, transparent, and enjoyable.

Why Our Jewellery Costs What It Does

We know you may notice that some of our prices are higher than what you see at other local family-owned jewellery shops on the Gold Coast. That’s because we choose not to cut corners.

Every piece at My Jewellery Shop is crafted with precision, care, and certified quality. Our diamonds and gemstones are authenticated by leading laboratories, our metals are responsibly sourced, and every custom piece is designed to last a lifetime—not just a few years.

When you purchase jewellery from us, you are not only buying a beautiful piece—you are investing in something that will become part of your story, your milestones, and your family’s history.

A Lifetime of Confidence

We want our clients to feel reassured and proud of every purchase they make with us. Fine jewellery is a significant investment—financially and emotionally—and we take that responsibility seriously.

When you shop with My Jewellery Shop, you are choosing:

Certified, world-class gemstones

Ethical, sustainable practices

Exceptional craftsmanship

A team who stands behind every piece, for life

Your jewellery should last more than a moment. It should last a lifetime.

📍 To learn more about our certifications, our values, and how we can help you find or create your next piece, visit us in-store or shop our ethical jewellery online.

🔗 Our Values & Team